Source page: McKinsey & Company

Commentary

Visual form

Waterfall Chart: two-panel monetary bridge comparing GDP loss with life-satisfaction loss.

Layout / body structure

The chart has two stacked panels. The top panel bridges from average 2019 monthly GDP per capita to the April 2020 loss, and the lower panel translates the drop in life satisfaction into an income-equivalent monthly loss.

What is being compared

It compares the pandemic’s measured GDP-per-capita loss with the monetary equivalent of lost well-being in Europe. The lower panel reframes a life-satisfaction decline so it can be compared directly with the GDP loss.

Measurement system

Both panels are expressed in euros per month. The life-satisfaction panel converts a change on a 0-to-10 satisfaction scale into an income-equivalent monthly value.

Visible structure inside the graphic

The GDP panel shows a 540 euro monthly loss from a 2,700 euro baseline. The life-satisfaction panel shows a much larger 1,900 euro income-equivalent loss, with a smaller GDP-loss marker shown for comparison.

Main takeaway from the visual

The chart shows that the well-being cost of COVID-19 was much larger than the GDP loss when both are translated into monetary terms. The life-satisfaction decline is the dominant visual feature.

Key standout values or extremes

Monthly GDP per capita falls 20 percent, from 2,700 euros to a 540 euro loss. The life-satisfaction panel shows a 1,900 euro income-equivalent loss, about 3.5 times the GDP loss.

Controls / sequence, when applicable

This is a static waterfall-style comparison; there are no in-chart controls to operate.

Companion media, when applicable

There is no separate companion audio or video; the two-panel waterfall chart is the full visual on this page.


COVID-19’s hit to Europeans’ happiness costlier than continent’s GDP losses

COVID-19 | Europe

June 24, 2020 – Our modeling of the drivers of well-being, along with the large and growing literature on “happiness economics,” helped us determine that the 0.38-point drop in Europeans’ life satisfaction (on a ten-point scale) during April translated into the equivalent of up to 3.5 times the continent’s reduction in income per capita.

When put into monetary terms, the pandemic’s negative impact on well-being in April was up to 3.5 times the losses experienced in GDP.

To read the article, see “Well-being in Europe: Addressing the high cost of COVID-19 on life satisfaction,” June 9, 2020.


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