Source page: McKinsey & Company

Commentary

Visual form

Ranked horizontal bar chart.

Layout / body structure

The chart is a single ranked list read top to bottom. Each concern appears as one horizontal bar, with the top two highlighted in brighter blue and the remaining concerns shown in dark navy.

What is being compared

It compares the issues U.S. consumers cite as their greatest sources of concern, ranging from inflation and tariff policies to healthcare, immigration, unemployment, climate change, stock market performance, discrimination, abortion laws, AI and technology innovation, inequality, and health crises.

Measurement system

The values are percentages of respondents. Each bar has its value printed at the end or within the bar, making the ranking and gap sizes easy to read directly.

Visible structure inside the graphic

Rising prices or inflation sits at the top with a long bar labeled 43, followed by tariff policies at 29. The next bars step down to ability to make ends meet at 22, immigration at 19, cost and accessibility of healthcare at 16, and several additional concerns in the low teens and single digits. The two bright-blue bars at the top visually separate the leading economic concerns from the rest of the list.

Main takeaway from the visual

The chart shows that economic pressure dominates the consumer worry landscape. Inflation clearly leads, and tariffs form a second-tier concern well ahead of most nonfinancial issues.

Key standout values or extremes

Rising prices or inflation leads at 43 percent, and tariff policies rank second at 29 percent. The ability to make ends meet is third at 22, while AI and technology innovation sits much lower at 9. The gap between the top two concerns and the rest of the list is one of the clearest visual patterns on the page.

Controls / sequence, when applicable

This is a static chart image with no in-chart controls to operate.

Companion media, when applicable

There is no separate companion audio or video; the chart image is the full visual on this page.


Prices top of mind for US consumers

Consumer | Economy | Inflation

June 10, 2025 – US consumers have responded sharply to proposed global trade tariffs and ongoing inflation, according to results of McKinsey’s most recent ConsumerWise Global Sentiment Survey. Rising prices, along with inflation, was indicated as a top concern for 43 percent of survey respondents, with tariff policies following at 29 percent, Senior Partner Becca Coggins and coauthors note. The ability to make ends meet was the third most selected concern, cited by 22 percent of surveyed consumers.

Inflation and tariff policies were the top two concerns for US consumers.

To read the article, see “An update on US consumer sentiment: In response to tariffs, most consumers plan to adjust spending,” May 30, 2025.


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